














A travel agency? Does anyone even need one anymore?
Or perhaps now more than ever?
At a time when trips are often planned with just a click, one central question guided us: How do we create a place that enables real encounters again – personal, authentic, and inspiring?
The new travel agency in Einhausen is our answer to that. Discover the project here!
People Story about Ruben!
What began as an idea over a few beers and the Golden Crown is now a studio that has made a name for itself in Darmstadt and far beyond.
Read the full interview with Ruben's take on our history here!


Custom Co-Working
This may look like a fruit advertisement, but it´s actually our new project for ecos work spaces!
Click here to see the project!
Made to measure!
Sanitätshaus Behrmann has opened another location near Darmstadt's main railway station.
Click here for the project!

why the friday in an interview!
On a short visit to Darmstadt with
why the friday. We are delighted that we were able to contribute to the new issue of “Hessen das Reisemagazin”. In the interview we took a tour through Darmstadt!
The online version is available here!

O.P.I. Zentrum with a new look
Renovation and redesign for dentists and surgeons at the O.P.I. Center in Darmstadt.
Renovating 500 square meters while the center remained open—a challenge we were happy to take on!
Learn more about the project here!

Fuck yeah!
Shirts and tote bags by why the friday in collaboration with MIXEN #derbutter!
More information about the limited collection can be found on Instagram!
Computer scientists at trade fairs!
In cooperation with the agency KRAENK VISUELL, why the friday has developed a flexible trade fair system for the Department of Computer Science at Darmstadt University of Applied Sciences.
Click here for the project!






WTF goes Hessentag
For the appearance of the Hessian state government at the Hessentag in Fritzlar, we were able to implement a facelift for the 11 trade fair stands of the ministries together with the agency Merkmal.
Bonkers 2.0
The new store of Bonkers - Skateboarding & Streetwear - in downtown Frankfurt!
Here you can see the whole project!
And this way to the Bonkers Online Shop!


Bonkers in our heart
The Bonkers Shop as a publication in the
Heart Book by Lucas Beaufort.
A heart project from why the friday from 2015!
The rumor mill is already bubbling - will there soon be a new Bonkers Shop in Frankfurt?



10 years of Chez - Trinkhalle at the Cityring
When we were standing in an old kiosk at Kirchstraße 8 together with Marcel, Sven and Christian in 2014, none of those involved would have thought that this shop with just 23 square metres of space would become so important for Darmstadt's nightlife and cultural scene and, above all, that it would still be there 10 years later.
We are always happy that we could be a part of this project!

Pop-Up Events with Asphaltgold
For the 15th anniversary, why the friday designed three pop-up events for different events in Frankfurt.
Check out the project here!
Check out Asphaltgold.



Borderless!
With the title "Borderless! Art in Public Space", artists and creative people from Darmstadt can be seen in an exhibition on Friedensplatz with contributions on the topics of diversity, cosmopolitanism and living together in a society of migration. We are happy that we could support our neighbors studio cg in the competition and that they are part of it with their concept "Menschenbilder".
Here you can find more information about the event.


happy why the friday!
Exactly 10 years ago on February 3rd in 2013 we went online with why the friday and dared to open our own office. What happened back then in the pub over a few beers and schnapps is something we can't quite grasp today! We just did it ...
Now we look back on many of projects, ups and downs, with laughter and tears.
We look forward to the next 10 years and would like to thank all customers, friends, companies and our team without whom this would not be possible and of course everyone else who has supported us over the years.
Love - WTF

Restaurant with a new look!
Hall on the upper floor at the Grohe brewery in a new design.
New Living
For a two-story apartment in a new living project in Darmstadt Eberstadt, why the friday developed a concept for the kitchen, wardrobe and bathroom design.
Click here for the project!

Pickware at trade fairs
For Pickware's trade fair appearances, rollable furniture was developed to match the office design.




Berührungspunkte with why the friday
We are included in the new route book of the BERÜHRUNGSPUNKTE communication initiative. The collaboration of the three brands Gira, KEUCO and TRILUX offers exciting and varied content on the topics of architecture, design and life.
Oribe on the go!
Display set for presenting products and applications at trade fairs and events for Oribe, part of Kao Germany GmbH.
Click here to view the project!


AIT shows why the friday!
Our project for the Asphaltgold office can be found in the new AIT, trade journal for architects and interior designers!
Thanks!





Conversion at Asphaltgold
Space for more shoes and the new
branding at Asphaltgold in
downtown Darmstadt!
Click here for the original
project from 2016!

Premium meets street!
Set design for Asphaltgold.
There's more to see here!
Or click here to see more about Asphaltgold.
It's FRIDAY
2021 starts with a Friday - it couldn't be better!
For this occasion we have launched a strictly limited edition sweater.
We wish everyone a good start into the new year.





News from the wtf3.1 furniture series
The next object in our series, which has been created with the Schollenberger joinery for some time, is going to Switzerland with pleasure.
A big thank you goes out to our favorite programmer, who has earned the new part for his apartment for some time.

Scratch & Win
Two of the same symbols on the lot?
Then call directly and enjoy the coffee you've won with why the friday!
Not lucky this time?
Nevertheless, the why the friday team wishes you a Merry Christmas and a good start into the new year!

wtf3.1 furniture collection
A furniture series is created in cooperation with the joinery 3.1 Schollenberger. The first objects have found their way.
More coming soon!



AIT and WTF
This time we completed a short interview for AIT ourselves. The 12/2012 edition shows how we did well.



Recycling with acoustics
In the Conscienta office, the meeting areas were equipped with acoustic absorbers made from recycled PET bottles.
The entire project is available here!
MaibornWolff in Darmstadt
With another headquarters in Germany, MaibornWolff has expanded to Darmstadt.
Click here for the project!
And here you can find information about MaibornWolff




#SV98
For SV Darmstadt 98, our team quickly redesigned an existing shop on Darmstädter Friedensplatz into a fan shop.

New office for Conscienta
Design for Consciensta´s new office in Darmstadt.
Have a look at the project!
Insider Party
Thank you AIT and Carpet Concept for the great party! Annika and her team are happy about having the award at the office.


Venue for Mindray
Design of the kitchen and lounge area for Mindray in Darmstadt!
Learn more about Mindray: mindray.com
Look at the whole project!

WTF2020
why the friday had a blast last year! Our team ist looking forward to the new year!
2020 is going to be big!
Teaching at Hochschule Darmstadt
Product design at the Department of Architecture with Ruben from why the friday. Design of lightening fixtures during the winter semester 2019/2020.


New look for AGT!
New design of the meeting and customers area for AGT international in Darmstadt!
See more here!




INsider in France
The nominees and the organisers made a trip into the sun for the event of the INsider Award. Three days full of good food, presentations and city tours around Marseille and Avignon.
Read more about Capet Concept and AIT.
New office for Pickware
Office design for Darmstadt´s successful company Pickware!
Get to know Pickware: pickware.de
Have a look at the project!



Happy holidays!
We wish you all a merry Christmas and a happy new year!
Black Box
Asphaltgold released a limited concrete sculpture of Nike Air Jordan 4 for its 30 year anniversary. We are happy for being a part of it by designing the packaging.
Read more!


Grohe´s Loo!
There is an awesome place at Grohe Brewery where you can get rid of the consumed beer.
Woodberg - published again!
Trade journal for architects and interior designers „AIT“ shows our design for Woodberg Shop in its edition 11.2018.
Thanks from the teams of why the friday and Woodberg!




Living instead of working!
why the friday designed and planned the conversion of a two-storied office into a living space.
Here you can see a part of the living room with the open kitchen.

Cheers!
New Look for the sales displays of Grohe Brewery.
Office x hundred!
The big journal for office culture & corporate architecture „100 working spaces“ shows our design for VOLLBILD FILM´s office in its edition 2018.
Thanks a lot!


We love späti!
Warsteiner Brewery opened up a typical Berlin kiosk called "Späti" at the technology festival Tech Open Air in Berlin.
Have a closer look here!
Learn more about Tech Open Air: toa.berlin
Easy packaging …
… at asphaltgold´s storage with the new packaging station!
Have a closer look here!
Order at asphaltgold.de

why the friday shown by cube!
Cube magazine, which is a journal about architecture, living and lifestyle in Frankfurt area, shows Woodberg shop in the category interior design in its edition 02/18!
Our team is pleased by the publication and says thanks!


Woodberg - news!
why the friday designed a new table as an addition to the shop furniture. This wheeled element can be used for different purposes. After use the table can be rolled into one of the storage shelves.
Have a look at the whole project!
why the friday interview
We got interviewed in the category „newcomer“ by the specialist journal AIT within their field AIT-Dialog!
For all questions and answers go this way!

Publication of the roadshow in 2017
the two roadshow´s organisers, Object Carpet and AIT ArchitekturSalon, did a great job by putting the event with its participants and their works into a book.
See all of Object Carpet.
Have a look at AIT: ait-xia-dialog.de


Office for VOLLBILD FILM
Design for an office in a backyard in Darmstadt!
Take a look at VOLLBILD FILM
See more about the project!


Happy holidays!
We wish you all a merry Christmas and a happy new year!




young, younger, forever young
Our Team would like to thank the roadshow´s organisers - Object Carpet and AIT ArchitekturSalon! We really enjoyed the great organisation, the brilliant exhibition, the tasty drinks and food as well as the nice conversations. We are thankful for our supporters who came with us to Stuttgart and Frankfurt and for the great support of RAISERLOPES.

Do your thing!
Three people, three types of using! Make your decision and develop your space situation, with only one minimalistic furniture shape!
AIT - Young, younger, forever young
Woodberg shop Darmstadt!
Men´s cosmetics and grooming supply at its best - available at Schulstraße Darmstadt at our friends shop!
Shopping at woodberg.de
Have a look at the whole project!



Clinker brick - building!
Giving the Hans-Bush-Institute a new look with nest boxes!
For more pictures have a look here!

Staying focused on creating awesome design …
we work while listening to good sound, having delicious coffee and by having a great enthusiasm for Hessisch dialect fun.
… that’s what it´s all about!
Early Birds!
To all common swifts who stay in Darmstadt´s inner city - attention!
why the friday designed your new living area!
More about the project and our fresh „clinker-brick-design“ right here!




asphaltgold at Friedensplatz
why the friday redesigned the existing changing rooms and the wooden back wall.
See more about asphaltgold.com

Happy holidays!
We wish you all a merry Christmas and a happy new year!

Coffee at the university!
In cooperation with KRAENK VISUELL why the friday developed an interior design for a café for the professors and lecturers at the University of Applied Sciences Darmstadt.
See more in our gallery at h_da!
Have a look at our friends from KRAENK VISUELL!

Collins
Restaurant and bar right in the middle of Darmstadts favorite living-area Martinsviertel!
Have a look at the project!
asphaltgold shop AGC
A store with footwear and apparel at Ludwigsplatz in Darmstadt.
Have a quick look at the project!
See more about asphaltgold.com


Happy holidays!
We wish you all a merry Christmas and a happy new year!
Restaurant design Jamy´s Burger
In cooperation with Jamy´s Burger´s team why the friday reworked an existing store concept and refined the design of the restaurants
Have a quick look at the project!
Enjoy a burger: jamysburger.de!



BEND - serial production
Small series of a wall shelf by why the friday.















A travel agency? Does anyone even need one anymore?
Or perhaps now more than ever?
At a time when trips are often planned with just a click, one central question guided us: How do we create a place that enables real encounters again – personal, authentic, and inspiring?
The new travel agency in Einhausen is our answer to that. Discover the project here!

People Story about Ruben!
What began as an idea over a few beers and the Golden Crown is now a studio that has made a name for itself in Darmstadt and far beyond.
Read the full interview with Ruben's take on our history here!

Custom Co-Working
This may look like a fruit advertisement, but it´s actually our new project for ecos work spaces!
Click here to see the project!

WTF in Interview...
Three questions for Ruben with Studio Uschi Günther aka Alexandra Bald.
Click here for the interview!

work work work!
Work, grow, and connect – now at the new “Raum51” co-working space by WBI Wohnungsbaugesellschaft Ingelheim.
Designed by why the friday!
Click here to see the project!

Made to measure!
Sanitätshaus Behrmann has opened another location near Darmstadt's main railway station.
Click here for the project!
why the friday in an interview!
On a short visit to Darmstadt with
why the friday. We are delighted that we were able to contribute to the new issue of “Hessen das Reisemagazin”. In the interview we took a tour through Darmstadt!
The online version is available here!

O.P.I. Zentrum with a new look
Renovation and redesign for dentists and surgeons at the O.P.I. Center in Darmstadt.
Renovating 500 square meters while the center remained open—a challenge we were happy to take on!
Learn more about the project here!
Have you read it yet?
why the friday in the current AIT magazine in the INSIDE/OUTSIDE section with the Organic project for dentists Fritsch!
THX @aitmagazine
Stay tuned & stay WTF!



Fuck yeah!
Shirts and tote bags by why the friday in collaboration with MIXEN #derbutter!
More information about the limited collection can be found on Instagram!

Computer scientists at trade fairs!
In cooperation with the agency KRAENK VISUELL, why the friday has developed a flexible trade fair system for the Department of Computer Science at Darmstadt University of Applied Sciences.
Click here for the project!


WTF goes Hessentag
For the appearance of the Hessian state government at the Hessentag in Fritzlar, we were able to implement a facelift for the 11 trade fair stands of the ministries together with the agency Merkmal.

Bonkers 2.0
The new store of Bonkers - Skateboarding & Streetwear - in downtown Frankfurt!
Here you can see the whole project!
And this way to the Bonkers Online Shop!


10 years of Chez - Trinkhalle at the Cityring
When we were standing in an old kiosk at Kirchstraße 8 together with Marcel, Sven and Christian in 2014, none of those involved would have thought that this shop with just 23 square metres of space would become so important for Darmstadt's nightlife and cultural scene and, above all, that it would still be there 10 years later.
We are always happy that we could be a part of this project!


Bonkers in our heart
The Bonkers Shop as a publication in the
Heart Book by Lucas Beaufort.
A heart project from why the friday from 2015!
The rumor mill is already bubbling - will there soon be a new Bonkers Shop in Frankfurt?




Pop-Up Events with Asphaltgold
For the 15th anniversary, why the friday designed three pop-up events for different events in Frankfurt.
Check out the project here!
Check out Asphaltgold.

Borderless!
With the title "Borderless! Art in Public Space", artists and creative people from Darmstadt can be seen in an exhibition on Friedensplatz with contributions on the topics of diversity, cosmopolitanism and living together in a society of migration. We are happy that we could support our neighbors studio cg in the competition and that they are part of it with their concept "Menschenbilder".
Here you can find more information about the event.

happy why the friday!
Exactly 10 years ago on February 3rd in 2013 we went online with why the friday and dared to open our own office. What happened back then in the pub over a few beers and schnapps is something we can't quite grasp today! We just did it ...
Now we look back on many of projects, ups and downs, with laughter and tears.
We look forward to the next 10 years and would like to thank all customers, friends, companies and our team without whom this would not be possible and of course everyone else who has supported us over the years.
Love - WTF

Restaurant with a new look!
Hall on the upper floor at the Grohe brewery in a new design.

New Living
For a two-story apartment in a new living project in Darmstadt Eberstadt, why the friday developed a concept for the kitchen, wardrobe and bathroom design.
Click here for the project!

Pickware at trade fairs
For Pickware's trade fair appearances, rollable furniture was developed to match the office design. Design and organization of the implementation by why the friday.



Berührungspunkte with why the friday
We are included in the new route book of the BERÜHRUNGSPUNKTE communication initiative. The collaboration of the three brands Gira, KEUCO and TRILUX offers exciting and varied content on the topics of architecture, design and life.






Oribe on the go!
Display set for presenting products and applications at trade fairs and events for Oribe, part of Kao Germany GmbH.
Click here to view the project!


AIT shows why the friday!
Our project for the Asphaltgold office can be found in the new AIT, trade journal for architects and interior designers!
Thanks!

Premium meets street!
Set design for Asphaltgold.
There's more to see here!
Or click here to see more about Asphaltgold.




Conversion at Asphaltgold
Space for more shoes and the new
branding at Asphaltgold in
downtown Darmstadt!
Click here for the original
project from 2016!

It's FRIDAY
2021 starts with a Friday - it couldn't be better!
For this occasion we have launched a strictly limited edition sweater.
We wish everyone a good start into the new year.




News from the wtf3.1 furniture series
The next object in our series, which has been created with the Schollenberger joinery for some time, is going to Switzerland with pleasure.
A big thank you goes out to our favorite programmer, who has earned the new part for his apartment for some time.


Scratch & Win
Two of the same symbols on the lot?
Then call directly and enjoy the coffee you've won with why the friday!
Not lucky this time?
Nevertheless, the why the friday team wishes you a Merry Christmas and a good start into the new year!



wtf3.1 furniture collection
A furniture series is created in cooperation with the joinery 3.1 Schollenberger. The first objects have found their way.
More coming soon!


AIT and WTF
This time we completed a short interview for AIT ourselves. The 12/2012 edition shows how we did well.

Recycling with acoustics
In the Conscienta office, the meeting areas were equipped with acoustic absorbers made from recycled PET bottles.
The entire project is available here!

MaibornWolff in Darmstadt
With another headquarters in Germany, MaibornWolff has expanded to Darmstadt.
Click here for the project!
And here you can find information about MaibornWolff



#SV98
For SV Darmstadt 98, our team quickly redesigned an existing shop on Darmstädter Friedensplatz into a fan shop.

New office for Conscienta
Design for Consciensta´s new office in Darmstadt.
Have a look at the project!

Insider Party
Thank you AIT and Carpet Concept for the great party! Annika and her team are happy about having the award at the office.

Venue for Mindray
Design of the kitchen and lounge area for Mindray in Darmstadt!
Learn more about Mindray: mindray.com
Look at the whole project!

WTF2020
why the friday had a blast last year! Our team ist looking forward to the new year!
2020 is going to be big!

Teaching at Hochschule Darmstadt
Product design at the Department of Architecture with Ruben from why the friday. Design of lightening fixtures during the winter semester 2019/2020.


New look for AGT!
New design of the meeting and customers area for AGT international in Darmstadt!
See more here!



INsider in France
The nominees and the organisers made a trip into the sun for the event of the INsider Award. Three days full of good food, presentations and city tours around Marseille and Avignon.
Read more about Capet Concept and AIT.

New office for Pickware
Office design for Darmstadt´s successful company Pickware!
Get to know Pickware: pickware.de
Have a look at the project!


Black Box
Asphaltgold released a limited concrete sculpture of Nike Air Jordan 4 for its 30 year anniversary. We are happy for being a part of it by designing the packaging.
Read more!

Happy holidays!
We wish you all a merry Christmas and a happy new year!

Grohe´s Loo!
There is an awesome place at Grohe Brewery where you can get rid of the consumed beer.

Woodberg - published again!
Trade journal for architects and interior designers „AIT“ shows our design for Woodberg Shop in its edition 11.2018.
Thanks from the teams of why the friday and Woodberg!



Living instead of working!
why the friday designed and planned the conversion of a two-storied office into a living space.
Here you can see a part of the living room with the open kitchen.

Cheers!
New Look for the sales displays of Grohe Brewery.

Office x hundred!
The big journal for office culture & corporate architecture „100 working spaces“ shows our design for VOLLBILD FILM´s office in its edition 2018.
Thanks a lot!

We love späti!
Warsteiner Brewery opened up a typical Berlin kiosk called "Späti" at the technology festival Tech Open Air in Berlin.
Have a closer look here!
Learn more about Tech Open Air: toa.berlin

Easy packaging …
… at asphaltgold´s storage with the new packaging station!
Have a closer look here!
Order at asphaltgold.de

why the friday shown by cube!
Cube magazine, which is a journal about architecture, living and lifestyle in Frankfurt area, shows Woodberg shop in the category interior design in its edition 02/18!
Our team is pleased by the publication and says thanks!

Woodberg - news!
why the friday designed a new table as an addition to the shop furniture. This wheeled element can be used for different purposes. After use the table can be rolled into one of the storage shelves.
Have a look at the whole project!


Publication of the roadshow in 2017
the two roadshow´s organisers, Object Carpet and AIT ArchitekturSalon, did a great job by putting the event with its participants and their works into a book.
See all of Object Carpet.
Have a look at AIT: ait-xia-dialog.de

why the friday interview
We got interviewed in the category „newcomer“ by the specialist journal AIT within their field AIT-Dialog!
For all questions and answers go this way!

Office for VOLLBILD FILM
Design for an office in a backyard in Darmstadt!
Take a look at VOLLBILD FILM
See more about the project!

Happy holidays!
We wish you all a merry Christmas and a happy new year!




young, younger, forever young
Our Team would like to thank the roadshow´s organisers - Object Carpet and AIT ArchitekturSalon! We really enjoyed the great organisation, the brilliant exhibition, the tasty drinks and food as well as the nice conversations. We are thankful for our supporters who came with us to Stuttgart and Frankfurt and for the great support of RAISERLOPES.

Do your thing!
Three people, three types of using! Make your decision and develop your space situation, with only one minimalistic furniture shape!
AIT - Young, younger, forever young

Woodberg shop Darmstadt!
Men´s cosmetics and grooming supply at its best - available at Schulstraße Darmstadt at our friends shop!
Shopping at woodberg.de
Have a look at the whole project!


Clinker brick - building!
Giving the Hans-Bush-Institute a new look with nest boxes!
For more pictures have a look here!

Staying focused on creating awesome design …
we work while listening to good sound, having delicious coffee and by having a great enthusiasm for Hessisch dialect fun.
… that’s what it´s all about!



Early Birds!
To all common swifts who stay in Darmstadt´s inner city - attention!
why the friday designed your new living area!
More about the project and our fresh „clinker-brick-design“ right here!

asphaltgold at Friedensplatz
why the friday redesigned the existing changing rooms and the wooden back wall.
See more about asphaltgold.com

Coffee at the university!
In cooperation with KRAENK VISUELL why the friday developed an interior design for a café for the professors and lecturers at the University of Applied Sciences Darmstadt.
See more in our gallery at h_da!
Have a look at our friends from KRAENK VISUELL!

Happy holidays!
We wish you all a merry Christmas and a happy new year!

Collins
Restaurant and bar right in the middle of Darmstadts favorite living-area Martinsviertel!
Have a look at the project!

asphaltgold shop AGC
A store with footwear and apparel at Ludwigsplatz in Darmstadt.
Have a quick look at the project!
See more about asphaltgold.com

Happy holidays!
We wish you all a merry Christmas and a happy new year!

Restaurant design Jamy´s Burger
In cooperation with Jamy´s Burger´s team why the friday reworked an existing store concept and refined the design of the restaurants
Have a quick look at the project!
Enjoy a burger: jamysburger.de!


BEND - serial production
Small series of a wall shelf by why the friday.

Hoch